Return On Investment

RSR Marketing Solutions recognizes that a project represents a significant investment in your company’s future. Our mission is to translate facts and opinions about the market environment we study into a prescription for increased revenue and profitability for your company.

Every study begins with the same underlying objective – to increase a company’s revenue and profitability. However, the fact pattern in each project is unique and needs to be treated as such. With this in mind, we have developed a specific process that allows us to formulate a clear picture of the competitive landscape and market environment so that a plan of action becomes clear.

RSR Process

In each project, RSR begins with the client’s overall objective and then develops a scope of work that best fits the client’s needs. It is our experience in working on similar projects that enables us to develop rigorous models that fit each unique situation.

Our projects start with thorough fact gathering, field research efforts. These efforts are accomplished in an interactive fashion, whereby continual feedback is provided to the client so the efforts can be fine – tuned. Once 80% to 90% of the facts in a study have been gathered, typically an Interim Report is submitted for the client to review. This allows confirmation that the study is meeting it’s objectives, and enables RSR to make any necessary corrections or adjustments to the study.

It is at this stage that the project moves from a research report to a consulting project. Once the facts have been assembled, meetings take place both internally and with the client to develop a plan of action. Our recommendations then become the basis for tactical plans to meet the client’s strategic objectives.

To learn more about RSR Marketing Solutions,
See our About Us page.